GLobal OfficeWorks
DIGITAL MARKETING
By developing positive customer experiences, we help you reach and connect with your target clients resulting in conversions and profit. Our team helps you plan and execute a digital marketing strategy that changes the way you connect with clients, enhances your scope, and increases conversion rates.
What our DMT can do for you
Here at Global OfficeWorks, we help you connect with your customers in the most effective way by implementing digital marketing strategies that doesn’t only help you reach your target market but also retain them. Our digital marketing superstars stay up-to-date on the latest trends, allowing you to stay relevant and present helpful information to your customers. With expertise on various forms of media, we make sure that your business reaches the right kind of audiences to get through progressively linked consumers, create brand awareness, generate leads, and seal the deal.
Account
Setup and Implementation
Our goal is to create meaningful audience interactions that lead to conversions and profit. We want your visitors to start filling out forms, blowing up your phone, and subscribing to newsletters. Our team helps you plan and implement a digital marketing strategy that transforms the way you interact with customers, increasing your reach, and improving conversion rates in such a short time.
Choosing to go digital is advantageous in keeping your business up and running especially when you are looking for a team of professionals to do the legwork for you.
Meet Your Digital Marketing Team
We've got you Covered
Copywriting and Blogging
Our digital marketing team has very competent writers. We all know that there is power in well-written copy when it comes to getting people to notice your product. Our content writers draw people’s attention by understanding what your audience needs.
We see to it that we create useful, unique and ultra-specific content for your products, ads and videos. Level up your content marketing strategies and let us help your brand increase leads and online audiences.
Brand Design & Strategy
Building a strong brand needs a comprehensive branding strategy. We help you make a lasting impression on your audience by helping you create a visually unique and powerful brand.
Let us assist you in shaping your name in the industry to add value, unity, recognition, differentiation and pride to your business. If you are missing some of these elements, invest now and maximize your business’ full potential.
Audience and Analytics
Audience Analytics allow brands to gain a deeper understanding of their social media data. It helps you improve knowledge of your audience’ behaviours, interests, demographics, psychographics, and affinities. Know your audience and be more reliable! This type of approach places your consumer at the center.
We help you identify your customers and prospects in greater detail – which is of vital importance. The analytics we get from social networks enable us to help you with your marketing research and strategies.
SEO
We bring in your SEO solutions while you focus on what you do best. Let our digital marketing team help you understand the kind of content your potential customers are looking for and create great site content you know they need and make it easy for them to share it.
We help you improve your search engine rankings by ensuring that you have credible online presence that attracts consumers and significantly leads to conversions and engagements.
Social Media Management
Social media management is crucial for most businesses as almost everything is now going virtual. It goes beyond just posting updates to your company’s social media profiles. It institutes a unified brand that does a lot of things – content creation, blogging, lead generation, and many others. The main objective is to engage with your audience and look for new opportunities to increase reach and visibility.
To stay on top of the digital arena, we aim to continuously equip and master relevant social media management techniques and tools. Improving and maintaining your business’ online presence is our priority.
Email Marketing
Email marketing is the act of sending a commercial message, typically to a group of people, through email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It is relatively easy as it is customizable and can be made to supplement the consumers taste.
Here at Global Office Works, we seek to achieve one or more of these three primary objectives; to build loyalty, trust or brand awareness. Let us assist you to convert prospects into customers, and turn one-time purchasers into loyal, raving fans.
Graphic Design and Video Editing
Graphic designers and video editors are perfect partners when creating or editing a marketing video. A graphic designer develops and manipulates pictures. A video editor uses images, titles, logos, graphs, charts, etc. to create a story. We have both skills within our digital marketing team ready to captivate your consumers.
We help you market your products by delivering your magnetic messages to your target audience, setting you apart from all the rest.
Website Development
Website development generally refers to building, creating, and maintaining websites. It includes aspects such as web design, web programming, web publishing, and database management. While website development has many aspects, one can never deviate from the fact that it plays a crucial role in establishing an online presence in the world of business as it helps reach potential clients.
Our web dev team is here to steer you in that very direction. Let us help you keep and increase your growing list of clients by crafting for you, effective website marketing strategies and advertising campaigns.
Resize and crop photos before uploading to social media
Research and document ideas for future social media content
Use social media scheduling tool to save time (personal and company pages)
Using templates to reply to social media comments or DMs
Creating templates to comment on posts
Send Happy Birthday messages to friends on Facebook
Create Facebook Group
Manage Facebook Group
Check Facebook Groups and look for posts to engage with
Promoting Facebook Pages
Creating a Twitter Account
Managing and Increasing Your Twitter Following
Schedule Tweets and Track Mentions and Hashtags
Create and Manage YouTube Account
Upload Videos on YouTube
Moderating YouTube Comments
Create and Manage LinkedIn Account / Profile
LinkedIn Outreach. Use templates to connect and engage with your avatar
Accepting or declining LinkedIn connection requests
Update and then maintain LinkedIn Page
Add new content to website (provided by principal or copywriter)
Add new blogs, videos, posts and pages to website
Blog Publishing Management
Moderating Blog Comments
Adding Tags & Images to Blog Posts
Ensure all images on the website are optimised for size and SEO
Test website on various devices and make a list of all the errors
Run a speed test on the website and make a list of issues to fix
Work with website developer to manage and fix all the errors
Use tools like YOAST to fix all titles and descriptions for SEO
Use tech tools to find, fix or redirect all dead website pages
Increase the number of backlinks to company website
Update to the latest WordPress version and manage plug-ins
Set up Google Tag Manager and ensure desired tracking is working
Review Google Analytics, gather insights and report key findings
Set up Google Goals to discover the conversion rate of key pages
Install HotJar on your website, review results and report findings
Work with manager to create and update your website’s FAQs page
Review support emails monthly to suggest possible website changes
Review new testimonials and put on website
Set Up Google Alerts, scan daily and report key findings to manage
Performing ongoing keyword research including discovery and expansion of keyword opportunities
Conduct Preliminary Health Check on the Website
Research and implement search engine optimization recommendations
Incorporating selective keywords into title tags, heading tags, alt text, meta descriptions.
Blog posts and page copy that is written and optimized with quality
Optimized page load speed
Track, report, and analyze website analytics and PPC initiatives and campaigns
Work with manager to write titles and descriptions for new products
Collect and edit all images for new products
Make short promotional videos to go with new products
Add new products into your shopping cart
Test new product pages on desktop and mobile to ensure it’s right
When trained, add new products onto Amazon and manage marketing
Manage Shopify platform – Create Landing Pages or Sales Pages
Find podcasts where your manager can be interviewed as a guest
Send email to podcast hosts offering your manager as a guest
If company has a podcast, find and email guests for your podcast
If company has a podcast, edit podcast recordings and save them
If company has a podcast, upload to podcast hosting platform
If company has a podcast, prepare and launch new episodes
Help manager plan out videos that need to be recorded
Manage the editing and exporting of videos
Write titles, descriptions and promotional copy for videos
Manage the uploading of videos to YouTube and other places
Manage all the comments that appear in response to videos
Review the stats of your YouTube Channel and find insights
Utilize Canva for basic graphic design
Design posts for Facebook, Instagram, LinkedIn, etc
Design stories for Facebook and Instagram
Design promotional images that go into emails
Design flyers or posters for upcoming promotions
Design infographics to feature alongside content articles
Design Facebook and Instagram image ads
Design invitations, or cards
Design presentation slides for your manager
Using content provided, design Mobimag
Brochure Layout / Formatting
EMAIL MARKETING
You need to be constantly growing your email marketing list, and engaging with that list on a regular basis.
Creating a New Lists in Email Marketing Software
Adding and Removing Subscribers from Lists
Creating and Scheduling Broadcast Emails to Promote Content
Editing Follow-up Emails and Auto-responders
Creating Email Newsletters
Editing / Proofreading Emails
Work with manager to plan marketing emails needed for the month
Work with copywriter to get the copy required for marketing emails
Enter emails with copy, images and links into your email platform
Send manager final tests of marketing emails and get approval
Send out marketing emails at the agreed time and monitor results
CONTENT CREATION
Use tools like Answer the Public to research content ideas
Study industry blogs, forums and groups to find content ideas
Work with manager to decide topics you will create content on
Find articles or content that can be shared via social media
Work with manager to write copy to go with the social posts
If needed, use tool like Otter.ai to convert audio into text
Work with the copywriter to turn audio and text into articles
Find royalty-free images to accompany articles and social posts
PROSPECTING
Converting your leads into prospects
Respond to sales inquiries
Prepare sales proposals/quotes
Keeping in touch with your Past Clients
Responding to your Buyer leads as soon as they are received.
Following up and developing a relationship with all your prospects
Tracking all Prospects
Driving you more Business!
We’ll Show You How It’s Done
Recent Work
Brand Identity
Website Design & Development
SEO & Analytics
Social Media Marketing and Management
Content Writing & Blogging
Graphic Designing
Magalog
Video Creation and Editing
Success Stories
Rodney Allen and you guys rock it! Best VA team that I personally use and love. Efficient, excellent communication systems in place and the team are so dedicated to being of service. Thank you Rodney and the team.
Shani Taylor
Hi team! I would like to recognize Carlo Amadeus Vergara and Jayson Perucho for an amazing job so far.
You came on board with a bit of a mess and have done so well. We received this feedback from a PR/social media marketing firm yesterday:
“Your organic social media content strategy is excellent, as is the quality of your content across your key platforms – we don’t say this to most people!
” Well done!
Jacque Elias - Futurebound NZ
Champ is amazing – he has changed my life and is very quick on the uptake with great ideas to help an older non-techy person that can have a brain that ideas just pop in all the time, with no idea how to execute them.
Renè Steyn - Emu Bay Holiday Homes
