The General Virtual Assistant is fast becoming one of the most popular types of virtual employees, as they can achieve many different kinds of administrative tasks.

They possess different skill sets, abilities, and boundaries. This could range from social media and email management to light secretarial duties.

As its name implies, the general VA does not usually have the specialized skill sets you could be looking for in a web developer or a graphic artist. Therefore, better manage your expectations accordingly.

There are several ways your general virtual assistant can help you here are just a few:

General Administrative Duties
  • Data entry and transcription if you want text versions of podcasts and videos.
  • Online research. Get accurate information about topics that you want to read extensively on or write about.
  • Calendar management. Your VA will make sure you never miss a deadline, overlap appointments, or neglect vital tasks again.
  • Email and contact management including email sales follow up and list building.
Online Marketing and Advertising
  • Lead generation. There are people looking to do business with you. Let your VA help you find them by monitoring Google alerts, the latest trends, and setting up opt-in forms on your website.
  • Set up your advertising campaigns like Google Adwords and Facebook Ads.
  • Extend your influence by gathering contact information of experts in your niche.
  • Post or repost Craigslist ads if needed.
  • Directory submission. Submit your websites to directories for maximum exposure.
  • Submit your press release to various press release websites.
Blogging and Content Creation
  • Place content for your website and blog – blog posts, articles, press releases, web pages, and newsletters.
  • Guest blogging on authority sites.
  • Finding new and interesting blog topics. Your VA can scour the web for fresh and relevant blog topics to keep your web content current.
  • Article submission and promotion.
  • Editing your web content.
Customer Service
  • Responding to support requests. Your clients deserve a fast support request response. Even when you’re offline, your VA can handle these requests for you – be it through email, call, or live chat.
  • Receptionist services. Your VA can receive calls to set up appointments, coordinate meetings, and keep you updated with all communication with clients.
Website Management and Promotion
  • Comment management. Let your VA get rid of spam comments, alert you on ones that you need to respond to right away, and maintain your commenting system.
  • Set up an autoresponder. Build up your email list using an effective autoresponder.
  • Provide a metrics report. Your VA can monitor your Google analytics and other website metrics to give you a clear picture of where your traffic comes from, what keywords your visitors are looking for, and which posts appeal to readers.
  • Set up and manage contests or giveaways. Your VA can help you run a successful contest that can turn your readers into customers.
Social Media Marketing
  • Maintain and provide regular updates to your business’ social media accounts.
  • Respond to your fans’ and followers’ queries.
  • Promote your latest blog post or article through your social media accounts.
  • Design your FB timeline cover or your Twitter header.
  • Create or optimize your Facebook Fan &/or Profile pages.


Global OfficeWorks has identified tasks that your team of Virtual Assistants (VA) can do for you. It’s important to acknowledge and appreciate that no one person can handle all of these different roles.

So, where do you start when building your team? You need to identify which role will have the greatest effect on increasing your business.

If you don’t have at least one VA team in your business yet – get one now!


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